Writing daily is a good way to blogging success. So why should part of your daily routine involve writing your next post?

The purpose of blogging is to build a blog and by writing every day, you are certainly doing that. Daily blogging must be the ultimate aim, but why?

Is the effort worth while?
Well you could write many times a day and with a news blog, you probably would. But with other blogs daily is enough, without going to too much. However, writing daily is a lot of commitment, especially if you have multiple blogs each in need of some daily posts. Why is it worth the effort?

There are many reasons for writing daily, but ultimately they all boil down to one factor – lots more hits for your blog. By writing every day you are building a library of content, interest for your readers and search engine bait.

The benefits of writing daily
Let’s look at that in detail! If you are writing interesting content every day then subscribers through your RSS feed and newsletter will be receiving plenty of updates. Others will see that new material is arriving constantly and will be more eager to subscribe. Building your subscribers list is an excellent way of generating plenty of future hits and exactly what you want as they keep coming back for more!

But writing daily will also be seen by the search engines, who will determine that you have plenty of fresh content and will rate you more highly. Plus, because you are writing daily you will quickly build up a huge stock of posts on your blog and the more posts there are the more chances there are that one of your posts will match someone’s search query.

Does daily have to mean every day?
Does daily mean seven days per week though? Do you have to spend your Sunday evenings diligently writing a new post? Probably not! Most visitors will have a pattern of when they will visit your website and you may find that the bulk of your visitors only visit on certain days, maybe even at certain times of the day. I have had sites that get virtually no traffic at the weekend, but loads in the week.

Write as often as your reader want to read
So to target these sorts of traffic levels you can actually just be writing on those days that traffic usually arrives, say Monday to Friday, It certainly makes life much easier for yourself than writing 7 days a week, unless you are able to!

There are many benefits to blogging every day, but that only needs to be every day that your visitors are coming frequently to your website!